Education in Kosovo
By Dori
Primary education is provided for students here. It consists of schooling from grade one through five. This is a requirement by law for...
Once Followers, Chinese Marketers Now Trailblaze Marketing Next Practice
By Don Schultz
I’ve spent considerable time speaking at conferences, conducting seminars, working with agencies and clients and teaching at various schools, colleges and universities...
Selective Distribution System And Trademark Exhaustion In India
Selective Distribution System
It is a system in which a supplier deals to only approve distributors who meet specified minimum criteria, and the distributors themselves...
Competing in a world of sectors without borders
By Venkat Atluri, Miklós Dietz, and Nicolaus Henke
Rakuten Ichiba is Japan’s single largest online retail marketplace. It also provides loyalty points and e-money usable...
Little-known Millennial Loyalty Trends
By Brandon Logsdon (Marketing Insights)
It’s quite possible that the commonly accepted storyline about millennials and their unique marketplace behaviors isn’t the whole story.
Yes, they’re...
How Brands Can Still Win the Oscars Without a $2 Million TV Spot
By Montse Guasch
Leonardo DiCaprio nearly broke the internet when he finally won an Oscar in 2016: The announcement was the most-tweeted minute of an Oscars...
How Brands Can Benefit From the Social Media Multiplier Effect
By: Christine Moorman (Duke University), Katie Campbell Dettmann (Duke University), Becca Ramble (Deloitte Digital) and Aaron Lavin (Deloitte Digital)
Ever since marketers started putting up...
¿Cómo le fue a las revistas este 2016?
(By Jazmin Garibay, www.merca20.com)
La inversión en publicidad que registraron las revistas impresas en México durante 2015 fue de 141 millones de dólares, de acuerdo...
